Facebook has an infinite amount of potential when it comes to helping our community. In this session the evolution of the autism spectrum disorder (ASD) community’s involvement in social media will be discussed. It will also dig deeper into how our organization was able to reach over 1 million Facebook followers. With a strong background in marketing from my undergraduate work at Seton Hall University, my goal through this session is to help our autism community succeed on Facebook when it comes to promotion. Currently I work as a Producer of Social Media and Digital Content at Autism Speaks where we have just exceeded 1.5 million followers on Facebook.